Jay Baer on Intrepid Radio!

It was a real pleasure to welcome Jay Baer to Intrepid Radio this past week. Jay blogs out of Convince and Convert, and is the co-author of The Now Revolution with Amber Naslund.

The book is a must read. In fact, here is my review. If your organization is trying to participate on the social web, this book is necessary.

Jay and I had a fun discussion and discussed topics such as how organizations begin to make the cultural shifts necessary to win on the social web, about how to organize your armies, content generation, how to use the “new telephone” and why listening is so important, and then, of course we talked about Amber…

You can purchase the book here (affiliate link):

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